Thematically Speaking with Ari & Rajesh
Ever wondered what you can learn from unrelated topics like B2B marketing and Ancient Greece or product-driven growth and infomercials? Join experienced B2B marketers and friends, Ari & Rajesh, as they navigate their way through decades of experiences in search of practical knowledge and insights, all discussed through the lens of various seemingly unrelated themes or stories. During each chat, they will wander purposefully through life and work experiences to uncover new learnings that B2B marketers and product-driven companies can apply to their everyday lives.
Podcasting since 2022 • 20 episodes
Thematically Speaking with Ari & Rajesh
Latest Episodes
Season 2, Episode 9: Let's talk about human-centered brand experience
All brand experiences are influenced by how any customer shows up in that given moment. What is their mindset? How are they feeling? Are they fully present? What if brands could influence how a customer experiences their brand so as to ensure t...
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Season 2
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Episode 9
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23:00
Season 2, Episode 8: How do you begin again?
Seems like a straightforward enough question. Begin again is a simple concept that Rajesh leverages as a part of his daily Vipassana meditation practice, but what could this concept mean for business? What if we could get out from under the bur...
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Season 2
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Episode 8
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17:51
Season 2, Episode 7: Framing the criteria of evaluation
Every day, we make a million different choices. Choices about what to do, what to buy, and what brands or companies to interact with. But as a marketer, have you ever stopped to think about how or why consumers choose your brand or service over...
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Season 2
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Episode 7
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22:13
Season 2, Episode 6: How the experiences all around us shape our thinking
Experience has a lot to do with expectations. When they are met or exceeded, experiences can create memorable moments in our personal lives or with our most beloved brands. Join Ari & Rajesh as they discuss their favorite experiences from t...
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25:50
Season. 2, Episode 5: Do things that don’t scale
What would it take to have 100% engagement and retention as a brand? Much of the time, marketers tend to think in terms of scalability. But what might happen if we purposefully did things that didn’t scale? What if we allowed ourselves the free...
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Season 2
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Episode 5
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23:39
